CUSTOMER INTIMACY ANALYTICS : LEVERAGING OPERATIONAL DATA TO ASSESS CUSTOMER KNOWLEDGE AND RELATIONSHIPS AND TO MEASURE THEIR BUSINESS IMPACT


Penulis

François Habryn



Kategori kategori umum , manajemen ,
Kata kunci business , relationship marketing , social networks ,
Penerbit KIT Scientific Publishing
Tahun 2012-04-09
Bahasa inggris
Jenis buku
Halaman 388 Halaman
Hak Cipta KIT Scientific Publishing
ISBN 978-3-86644-848-3
Hak Akses open_akses